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Unbreakable Success Podcast, Episode 51

Christopher Wirth – How to Leverage Resiliency and ‘No Quit Living'.

My buddy Christopher Wirth is the founder of No Quit Living, a speaking, coaching, and training company that focuses on accountability, goals, time management, networking, leadership, sales, personal development and so much more. Chris' approach to live is one that naturally promotes personal resiliency, and a focus on embracing your challenges as you pursue a life of positivity, persistence, and prosperity.

I can promise you that any conversation with Chris is will result in some powerful insights, and today's episode is a perfect example of just that.

TRANSCRIPT:

Aaron: 00:00 All right, Chris welcome! Thanks for joining us on this episode of Unbreakable Success. How are you doing today? My man?

Chris Wirth: 00:06 I'm doing great. I appreciate the opportunity to be here.

Aaron: 00:08 You know, I'm excited. First of all, I've got to thank you, for those who don't know, Chris was kind enough to allow me to jump on his podcast about a week or so ago, right? We did that. Yep. Yep. He's got an awesome podcasts. Chris, for anybody that doesn't know you or know you show, can you, can you just plug it right now for, for the benefit of everybody listening so they can check it out and see what you're up to?

Chris Wirth: 00:32 I appreciate it. So the show is called No Quit Living in basically the m.o. Of our show as well as our company is just to motivate and inspire people to never give up. And we work with entrepreneurs. We work with traditional employees of companies, we work with corporations, teams, and it's just a really fun atmosphere. And I think the one thing that we talk about a lot is accountability and self accountability. And as I said, I feel that there's so much negativity in the social media world and the media world in general, that we want to be that one place where people can come to and know that they're gonna be inspired, motivated to never give up.

Aaron: 01:03 Yeah, I love it, man. I think that's part of the reason that we have so much. When, uh, when we met a big shout out to Bryan Falchuk again for introducing us, I feel like every three episodes on my show, I'm thanking Brian, for introducing me to somebody,

Chris Wirth: 01:17 He told me, he told me, he told me to plug him too when he said he'd give me 1500 bucks. So Brian, thank you my man.

Aaron: 01:25 We'll split it down the middle. Chris, tell us a little about what you're doing. Because I love the concept of no quit living. I'm just, if, any of us listening just sit back and kind of think about that and let it soak in for a second. The idea of No Quit Living. Where did that, where did that come from? Because I'm, I have no doubt there's a reason behind that name and that title and the reason you named your your business and what you're doing. No Quit Living. How did that start?

Chris Wirth: 01:55 Yeah, no, there's definitely a story behind it. So a few years ago, I think still to this day, I subscribe to about five or six daily quotes of the day and I was, I don't know if I was going through a tough day or just having a tough morning, but one of the quotes that came across my desk was by Dr Norman Vincent Peale, which is, it's always too early to quit. And what I, what I ended up doing was I ended up printing it out a couple of times. I think I enlarged it and Lo and behold, a couple of years later I was looking at different things and I don't know why, but no, quit living. Just just stood out for me. And I am a former college basketball and college tennis player. I coached a high school and college basketball for a while. So for me, sports in college has always been kind of my, my driving force.

Chris Wirth: 02:36 And the one thing that I realized now working with teams, corporations and individuals on the coaching, speaking and training aspect of our business is every single person, whether you're a millionaire, a billionaire, or you're 21 years old, just getting out of college and into the real world, everybody encounters obstacles and challenges. It's not a question of if, if and when. The question is, what's going to happen when adversity hits you. And for me, the whole emo behind no quit living is whenever you get hit head on and when you get knocked down, you always have one of two choices. You can either get up or you can just stay there. And for me, the whole emo behind it. It's just to motivate people. It's just keep going. And the thing that I find so interesting in business, in life in general, is that it's the failures that make you great and it's not the winds.

Chris Wirth: 03:24 And nobody ever says, you know, this championship season was amazing. We never lost everything was happening. And that doesn't happen. It's the year before when you get completely annihilated in the playoffs or guys get hurt or in business, you know, you have a terrible four or five months and all of a sudden you just get it and the reason is I find nine out of 10 times it's because you keep going and you need to learn. You need to learn from, from those failures. So for me, a lot of the whole concept came from the sports world where everyone loses. You know, there's never been a team that won every single game all the time and there's never. There's never going to be a team. You even know. You look at some of the best teams you could say, you know, the Yankees, you could say the Patriots, you can obviously fill in different teams as great as those teams are.

Chris Wirth: 04:04 They lost way more often than they've won. And I think that's the one thing with sports I love, is that there's always a next game and it's really important. Josh Pastor, who the head coach at Georgia tech, the men's basketball program was on my show a couple of weeks ago and he had a rough season this past year and I basically asked him a pretty candid question. I said, how did you guys keep going? And he said it was big. It was because of their culture and he said something offline, which was interesting is he said, Chris, I know a year from now, two years from now, three years from now, we're going to be really, really successful. And he said, we're going to be able to look back at the 2000, 17, 2018 season and say that season help build us to the next level we are today.

Aaron: 04:41 Yeah, there's some, there's so much wisdom in it, Chris. And uh, the whole, that whole premise reminds me of you brought up quotes and as you were talking, I couldn't help. My favorite quotes is popped in my head. I'm from at least my favorite from Tony Robbins because I've got so many quotes. I can't really narrow it down to one, but he said, are people's biggest problems. Biggest problem isn't that we have problems, it's that we think we're not supposed to have any. And I remember the first time I heard Tony say that I was like, wait a minute, what? And, but then, you know, took a minute to sink in. And it's true because so often our biggest struggle isn't the problem itself all the time. It's, it's very often the culture that you think should be easy. We have this instant satisfaction society, which is phenomenal in so many ways.

Aaron: 05:31 I'm a tech guy, I love gadgets and, and you know, tools and innovation that makes life more convenient. But at the same time, there's also the balance of reality that if we're not struggling, if we don't get knocked down, if we don't get hit sideways and learn how to deal with it and grow from it, it makes everything so much harder because the challenges are going to come for some people. Those challenges will be massive. And for others, you know, they won't be so traumatic. But in either case, there's always going to be something that we have to get resilient about. Um, so I love what it is you're doing and the message that you're spreading, the help people deal with that and grow from whatever they're going through. So how did it start out for you from, I'm from the aspect of this platform that you have because you've got a beautiful website now you got this, this amazing podcast with some really brilliant guest or you're networking with so many people, uh, you know, some of which we both know that are thought leaders and things of that nature. But how did you go from what you were doing traditionally to building what you've built up to today?

Chris Wirth: 06:33 That's a great question and I appreciate the kind words. Definitely still still getting, they're not, uh, not satisfied and definitely not where, uh, where we hope to be. But you know, the interesting thing for me is everybody's familiar with the concept of six degrees of separation and you just, you just mentioned something really interesting about gadgets and technology. One of the things we talk about two components actually is one degree of separation and in one degree to your greatness. So to, to answer your question, very simple is I made a decision about two years ago that I wanted to launch a podcast. I made a decision that I wanted to be a well sought after speaker and I want to be very clear as is, I didn't say famous or wealthy, what, uh, what I made that decision is I want it to be a sought after speaker.

Chris Wirth: 07:19 And the reason I use those words is because I want to take this platform or no quit living two different areas. And the reason it's not just about me, it's reasons no quit living is I want this to be a legacy for myself and others. So what I did was I very humbly ask people for help. I ask people for advice, I ask people for suggestions and I said to people in my corner and people that I didn't know that weren't in my corner yet. I said, I'm looking to launch the show or I'm looking to become a speaker. Would you help me? And one very quick story. You and I talked offline a little bit before we went with the recording about speaking events and a couple of paid speaking events and I know you you launch a. excuse me, you got your first one today, so that's awesome.

Chris Wirth: 08:01 This morning I got a speaking offer for a company and Bob Burg, who is the author of the go-giver series and one of the most sought after speakers out there has become a very good friend of mine and the mentor and I forwarded him that email and today actually he just released his most recent book, the go giver, influencer. So today he's crazy busy and I shot him an email, forwarded him the offer from the company. I said, Bob, do you have two minutes at any point today to just I could pick your brain. He literally called me five minutes later and we had about a 10 minute conversation and he walked me through that. So my point of that store, my point of that story is for any of your listeners out there that are looking to do something or take something to the next level is you have to be willing to humble yourself in some ways and ask for help.

Chris Wirth: 08:44 And now when I say help, it's not, hey, uh, would you mind giving me, you know, a couple of hundred dollars or hey aaron, you know, would you give me $5,000 that that's not for me definition of a health that's asking for a handout. What I would say to you, and I would, I would switch it up if I hadn't launched my podcast and I was about to. What I would say to you is, Hey Aaron, I'd love for if you could give me 10 or 15 minutes of your time whenever it works for you, I'd love to pick your brain because I have a couple of questions as I'm about to launch my podcast. You're, you're probably going to be very willing to give me 10 or 15 minutes as opposed to if I said, hey Aaron, would you give me a couple hours this afternoon? And the reason I say it that way is my father always taught me, my mother always taught me is if there's somebody you want to connect with, you can do it in a professional way and I feel that if you do that in today's Day and age, you still have to put the work and you know, you can google anybody, you can find them on social media, but at the end of the day you still have to do in a professional manner.

Chris Wirth: 09:36 And I've found that so many of my close friends today, and you mentioned some of the same people that we speak with and we speak about and that we've had on our shows is they're just great people, but you still have to approach them in a professional way.

Aaron: 09:48 Yeah, absolutely. I totally agree. I love what you're talking about with the idea of just be willing to reach out people, reach out to people and let them know what you're up to and I think the reason it works and I think are pretty sure the reason it definitely works for someone like you is there. It's the intention behind the message that always somehow gets through A. Because I'm sure you know there's plenty of people that just fire off these emails to these big names and thought leaders and people that because they want to somehow piggyback onto their following or their, you know, their email list or something like that in order to get something from that person. But I think in the case of what you're talking about is when you have something that you're looking to build that is obviously for the benefit of someone beyond just you.

Aaron: 10:40 Like you're looking to build a culture. You're looking to build a community for a specific reason and you're looking to to, to serve as a group of people. And when you ask someone for support in order to be able to help another group of people comes across. Totally different and I think the authenticity and the intention behind these asks or what makes a big difference. Um, I'm with you. When I started my podcast, I just shot a couple of emails just being really blunt and honest about what I'm doing. Like, Hey, I'm looking to start this show, you know, would you be willing to join me in and helping us grow and, and let me share the message that you're up to and you know, there won't, there won't, they won't all be yes, a yeses, but the yeses are found in the land of knows a to quote somebody a heck of a lot smarter than me and I can't remember who it was, but the yeses are, are out there. You got to be willing to take some no's and just be authentic and what you're doing and really coming from a place of servicing and good things happen, which is obviously happening for you. So, uh, so what, what was the next step after you just started reaching out and getting people and making that decision to start show number one? Um, how did it evolve after that?

Chris Wirth: 11:58 A lot of work, lot of work, you know, my um, my partner with my podcast on my editor, I know you know him, West Gi, we actually met when I was speaking at a, at a different convention for my financial company and we just connected so he was one of the main parts as far as helping with the music and the editing and he does a lot of the stuff that he gets little to no credit for. Obviously I give him all the credit, but a lot of people look at me as the host and they don't really know what goes on behind the scenes. But you know, it's interesting. I would say that for me the next step was obviously as I as I referenced, is the hard work, but the other thing was, was connecting with some of those great people that in essence got on my bus and it doesn't mean that they're on my bus every day, every week, but they helped along the way.

Chris Wirth: 12:41 For example, John Lee Dumas has become a buddy of mine and he was a guest number five on my show. I've been on his show and we've helped actually introduced quite a few people, but he's become a buddy where I can ask him some questions and, and he's. He does a show a day. He's the host of an amazing show entrepreneur on fire and he literally does 365 releases every single year and mine are every Tuesday and Thursday and that's overwhelming. But my, my point to the, or my answer to your question is I put the work in. Then I connected with the right people and I think I definitely owe this to my parents and probably a lot of the good coaches I had along the way is I took out a pen and I shut my mouth more than I opened it. And what I mean by that is, is you have to be willing to ask the questions, but then you need to listen.

Chris Wirth: 13:27 And for me, I think to my credit, I humbly listened and I definitely smacked my head against the wall a few times, but I realized pretty early on I said, I can do this either one of two ways. I can try to do it all by myself or I can try to get those right people, the good people and the people that I know have my best interest. But it goes back to what you said is I think people read through the BS, meaning, you know, when the people send those emails or phone calls like, Oh Erin, you're the best. You know, I'd love to talk to you. You know, sometimes they'll get through as far as. But people really connect with genuine people. We were saying, look Aaron, I know you're busy. I know you have a really good podcast. I know you have another life as well in a family.

Chris Wirth: 14:03 If you could give me five or 10 minutes sometime over the next week or two if you tell me when it works for you. And that's the one thing that I would say with my show is I recorded 100 percent instilled to the most part on my, on my guests schedule. Now obviously it'd be great to say that I only record Mondays from 8:00 AM until 3:00 PM, but I'm not at that level yet where I can so that, that was pretty humbling where I had to kind of finagle my schedule and be willing to say, okay, I got to reschedule this or I've got to do that, and then I will. I have one question for you that I didn't ask on my show is what was the longest runway from beginning to end when you were, you got where you want it to, but then you ended up getting a guest on the show. How long did it take for the longest guests?

Aaron: 14:44 Oh Geez, man. Probably trying to go through the mental Rolodex here as far as time making a request to the time of recording

Chris Wirth: 14:54 or just or just how long it took you to actually land land someone?

Aaron: 14:58 Uh, probably probably a couple months and I can't think of who it was. I remember there was somebody reached out to in, kept pin balling around. Obviously I still have some of those balls up in the air right now. They just haven't landed yet.

Chris Wirth: 15:14 The reason I ask is, um, one of my, one of my favorite guests I've had is the author John Gordon, who's, I guess most famous book is probably the energy bus. But yeah. Um, it took over six months from the beginning to the end and it was the last conversation I had with his assistant where I basically said to her, I said, I know it was, it was right before his, his most recent book in April of last year launched. But I said to her, I said, John is such an important guest for me, not from a fame, but because I truly believe in what he does and how he does it. I said to her, I said, if you schedule out a week, two weeks, three weeks out, you find a time that works for John Schedule that won't impact traveler, won't impact family time. And I said, if you tell me that time, I said, I'll put it in my calendar. And she literally emailed me back three minutes later and gave me a time. And, and so my, the reason I share that story because people say, well, you've had some pretty big guests, and I say, yeah, I have. And I'm extremely humbled and grateful for it. But what people don't realize from the outside is that it takes a lot of time and effort and I think to your show into mine and others is, you know, there's a lot of work that goes in behind the scenes. Yeah.

Aaron: 16:16 Yeah, that's, that's definitely something that, uh, we both can relate to and I'm sure everyone kind of understands in their own way. But, uh, it, the truth is we have to be willing to humble ourselves one way or another and remember that the mission is more and is more important than us or our egos or our status, so to speak, like in your case, being completely flexible about accommodating the time in the schedule for the guests that you want to have on the show. And it, it's, it's those little things that speak to, like I mentioned earlier, those little things speak to the authenticity that you're, that there is no ego involved. It's just like, look, you know, there's, there's something that I know you have that would be valuable to others and I'd love to expand that. Um, the, there's something authentic about that and, and people people appreciate that and I certainly appreciate about, appreciate that about you.

Aaron: 17:09 Just from the brief amount of time that we've gotten to know each other a little bit. So what's, um, you mentioned hard work a couple times. I'd love to get your perspective on something when it comes to this. The idea of hustle, because I know still today, especially in the entrepreneurial world is the word hustle is sort of a cliched. It's thrown out there almost like a badge of honor and I think I definitely come from a sports background when I was in high school and stuff. I agree with the power of and the necessity to be willing to put in the work. But what's your thoughts on that when it comes to business? Do you think there's a line to be drawn or at least some intelligence to be added to the mix when it comes to the idea of hustling to be able to create the success in the mission that you're looking to achieve?

Chris Wirth: 17:56 I'm really glad you mentioned that and asked it that way because I think something that that's come about and it gets thrown around and and I think Angela Duckworth wrote a book about grit and I think there's been three or four other books in the last two years that have had grit in some capacity and the title and I think an often overused concept I think is that hard work winds all the time and now I want to be extremely clear is, is I take a huge amount of proud pride. Excuse me, to being a positive person and but what I. What I mean by that is hard work is a huge component of success. I don't care business, life, sports being a parent, being a sibling, any any. You fill in the blank, but I think when it comes to entrepreneurs and business people is a lot of people think they can just outwork everybody and they say, you know, I don't need a business coach or I don't need an account.

Chris Wirth: 18:49 I don't need to have the best website or Seo and all. Then I'm not saying you do or don't, but my point is to your question. I find that so many people look at the work component and having the grit and the hard work and please, please don't take this the wrong way. You definitely need those and those are hugely important in every aspect in any field of endeavor, a part of life. But what you need to do when I take it a step further is having the best work ethic and working harder than anybody is definitely going to put you a leg up in different areas. But what I always teach and speak about is with that said, you still need to have the right people in your corner. And I, and I think where people miss the disconnect by my definition is they overemphasize the hard work.

Chris Wirth: 19:32 Working hard, not sleeping and you know, grinding 24 slash seven and that's, that's good in some ways, but as a, as a former athlete and coach myself is you can't go 24 hours a day every single day. Now I have to be fully honest. I've had a couple all nighters in the last year or two just because I'm working on some on some things and I'm sure you have as well. But to me what I would say is the people that. And hopefully it answers your question is the hard work. The grid is insanely important, but it's also so important to make sure that you have those right people in your corner because those are the ones that are going to push you and challenge you and they should challenge you to the point that said, look Aaron, I think we need to know just one degree difference here or I think we need to change lanes here.

Chris Wirth: 20:10 And the reality is when you're working nonstop by yourself and you're grinding, it's hard to see what other people see. And for me, I definitely went through the time in my life where I was going to do it all myself. And I think again, I go back to my parents and a lot of the great coaches I had is somewhere along the way. Probably about five or six years ago, I realized that I can do this my way and grind it out or I could get help from other people. It's probably going to be a little quicker and easier.

Aaron: 20:36 Yeah. Yeah. I totally agree with you. Especially with the idea of, of having people in your corner. I'm having a coach or a mentor or even if it's just a virtual coach or mentor, Somebody that you can follow to keep you on track. You reminded me of, of my basketball, uh, high school basketball coach and he would, he would work the heck out of us like relentlessly and practice. But one of the, one of the biggest things I remember him saying to us over and over again after those grueling practices is guys, get your rest, like you have to get your rest and recover. And we'll get back at it tomorrow. And I'll never forget that because it was this crazy balance of, you know, having that time set aside to work your butt off and do what it takes to improve your craft. In that case it was basketball, but it's, it's, it was such a life lesson that yeah, you got to put in the work.

Aaron: 21:31 But yes, you also need to shut things down for a minute. Rest, recover, analyze what you're doing and where you're headed so that you can make sure you're in the right direction. Because if we're always keeping our heads down, just thinking, just working will help us get there and we don't pick our head up for a second to look to see where we're actually going. Um, things can get mucked up. So I'm totally with you there about having two people in your corner that can keep you on task. It's certainly made a huge difference. Huge difference for me in my life and business, that's for sure.

Chris Wirth: 22:02 Know. It's interesting. Just to interject for a second, I was a high school, a head basketball coach for a couple of years. In the first year I happened to, or we happen to, excuse me, when the New York state title and it was, it was probably about a week or two into January and we were going into the last, I think six or seven regular season games in our, in our conference and then heading into the conference playoffs and then ultimately the New York state tournament and I had a great assistant coach by the name of Marco who was a few years younger than me and there was like a, probably a six or seven day period where we decided that we needed to take a break from, from practice. Not meaning take a break totally, but I, I definitely owe a lot of the credit to him were two out of those days.

Chris Wirth: 22:45 He came to me and said, coach, he said, you know, guys are, you know, a little banged up tired. He's like, why don't we switch lanes today? Why don't we focus on some shooting, some ball handling? Why don't we get a good sweat in, but why don't we get them to the training room and why don't we get them like you said, the rest and, and I don't think I, I don't, I know actually that if it wasn't for him, I wouldn't have done that in my own. And that's the, that's the importance of having, having a good team and those good people in your corner now I can't say factually a hundred percent whether we would have or would have not ended up winning the New York state title because of that. But I can tell you that it definitely has helped. And the reason I share that story is it's just so important to not only have those people in your corner, buyer side in front of you, behind you, but you need to listen to them.

Chris Wirth: 23:28 And the flips flip side, I talk about this all the time in my show is you have to then be in their corner as well. So for example, if you are in my corner and I always knew I could count on you and whenever I called you always picked up. That's a great thing to have, but the flip side is I got to be that same person for you, so when you have a challenge or a problem or you need to call me, it can't be where it's like, hey Chris, it's Aaron again, you know, called you yesterday day before, uh, you know, give me a call back. And I think that's one of the disconnect where people don't understand is if you, if you have those people in your corner, you need to make sure that you're that person for them as well.

Aaron: 23:59 Absolutely. Absolutely. You got to be willing to reciprocate and be the person that's your that you're looking for. Um, and that's, that's so true in business relationships, in life. You name it. Uh, I'd love to shift gears for a second because I'd really love to get into some of the work you do and some of the concepts that you, that you teach, and I know you support entrepreneurs and in different professionals. So what some of the, in a nutshell, if you were to describe yourself, what you do when you're working with a client or a group of clients, um, what's, what's the main thing that you enjoy teaching and sharing with the people that get to work with you?

Chris Wirth: 24:39 I appreciate that question. So the big thing for us is we focus on two things, accountability and self accountability and it's something that I really enjoy and I've been very fortunate to be a speaker on, on quite a few stages this year. And the lot of people introduce me as Mr. Accountability. Uh, Mr no quit. Somebody has said, you know, you're, you're the accountability coach, which I, which I'd love to hear because it obviously makes you feel good, but the reality is, and the reason I share that it's not from a, a boasting or from an ego concept, but it's, it's what we are known for with and through no quit living. And it's not from an ego perspective of like, Oh, we want to be, you know, Mr. Accountability or Mr. No, quit. But the reason, the reason it's really neat is whether it's sports business, a team of corporation, a sales department, or just working with some of the individual clients I work with.

Chris Wirth: 25:28 We break down accountability and self accountability and the two big things we found is that you need to hold yourself to a higher level of accountability and anybody else told you to. And it's very simple to here. It's very easy to conceptualize, but it's not simple and easy to do. And that's one of the things we really talk about is then we take it a step further and say, okay, forget the ultimate goal down the road. What can you do today? What can you do tomorrow to not only improve your accountability, but to improve or to get closer to whatever goal or objective it is that you have. So for example, if I was working with you and you were in between jobs, we would basically break it down, say, okay Aaron, what can you do tomorrow? And then what can you do on Thursday to hold yourself to a higher level of accountability?

Chris Wirth: 26:13 So you will be one step closer or one day or one week closer to getting your new job and it's not insanely complicated. There's not 27 steps along the way, but it's really specific and we break down accountability to what we call the three a's, which are action, application and attitude. And the question I get almost every single speaking event I do is if you had to pick one of those three a's, is there one that's the most important? I would say 100 percent is actually the most important. And the reason I shared that if you have the best coaches, the best mentors, the best knowledge, the best information, and if you put little to no action in, you're going to yield little to no results as opposed to if you have average coaches and maybe an average mental or you went to an average school but you took massive amounts of action, you're going to be so much closer to accomplishing whatever goal you have. So those are kind of the things that we talk about and we're. We're working with actually where we work with three college basketball teams this last year and it was really fun because in sports, in business, in life, you the accountability concept and theme continually comes up.

Aaron: 27:17 Yeah, yeah, for sure. I love that concept to the actual application and aptitude. I love what you said about, uh, you mentioned a word conceptualizing and from my experience that seems to be one of those things that a lot of people don't realize that they've struggled with. It's like the old saying, you know, information is power. Information is potential power because if it's not put to use then what good is it? So, uh, I know plenty of people that are, you know, they'll call me and tell me about some book that they read that they loved or some video they watch that was motivational in all these other things. And a lot of times I asked them just mid conversation. I'm like, so what are you doing with it? Like where, where is that information going? And I don't see it as like a challenge.

Aaron: 28:05 It's just kind of comes out naturally in conversation, but it can catch people off guard because if, if we are always conceptualizing what we should be doing as opposed to saying, okay, I just learned this, a little nugget of wisdom, how can I apply that? Like you said, Chris, tomorrow and the next day, what can I actually do? What can I actually create with it to get me a step closer towards what my next goal is or what my next goals are? Uh, it's, it's a big, makes a big difference. What have you seen? If I can ask, what have you seen has been maybe one of the biggest things are the biggest themes or habits that help people get beyond that conceptualizing habit and actually start taking those action steps can continually and consistently to help them get better results?

Chris Wirth: 28:57 That's a great question. And, and I think for me, what I've seen the common theme is whatever that person's goal or objective or company's goal or objective is, is I feel, let's just say it's somebody's losing 50 pounds. Yeah. Somebody looks at that and they say, well, I'm going to do it. I'm gonna. Start working out like I got a, you know, I'll go to this gym and then all of a sudden they look at that, that big goal, and they say, wow, 50 pounds is a lot and I find it becomes paralysis by analysis and that 50 pound number is too big. So the common theme that we said to people is, okay, don't look at that 50, that 50 years down the road. Let's look at and break it down into small pieces and being a sports guy, what I call is let's have small victory.

Chris Wirth: 29:42 Let's win one game. Let's win one practice. And I had a guest on a couple of weeks ago and and we were talking offline and being a sports guy as well as there's never been a championship in any level of sports, whether it's high school, college professional, that was one on one play or in one game. And that's what we do with our, with our companies. And that's the common theme and why we've been successful and I think hopefully will continue to be successful with our clients, is we break them down into bite size pieces. And I think a lot of times people only look at the end result and don't get me wrong, you don't want to take your eye off the that end result. You still want to have that target. But then I say, okay, don't look at losing 50 pounds. Let's look at your first two pounds or five pounds or 10 pounds.

Chris Wirth: 30:24 And then the other component that we feel is we talk about momentum a lot and I think people in some ways don't talk about momentum enough and not where it's just automatically and you're going down the hill forever, but it's you win your first game and then when your second game on the road and now all of a sudden you have a three game winning streak on the road, or you've won four games at home. Now all of a sudden momentum comes into play. And it's the same thing with business and life is lose that first five pounds. Now you're going to get the six to seven, all of a sudden you've lost 10 pounds and you and your along the way, your 20 percent of the way, your goal, and I think that's the thing that that really we break down and I feel that just a lot of people fall under that paralysis by analysis where you only look at that big end result and like I said, as you just, it just complicates things.

Chris Wirth: 31:08 You say, you know what? I can't do it, but if I said to you, Aaron, if you needed to lose 50 pounds, if you had to over the next three or four days, could you lose a pound or two? Of course you could, but if I said, if I said to you, Aaron, right over the next three days, I want you to lose 11 pounds. That's probably gonna be daunting and all of a sudden after those few days, you only lose one or two pounds. You're going to give up. So it's having those little successes along the way so people don't give up on themselves.

Aaron: 31:31 I love it, man. That is so practical. So intelligently practical as well because let's face it, we love wins and I know Chris has a sports guy. I'm sure you loved the feel of of winning and celebrate those victories and and at rush that you get from it and if I guess if we just look at that, which you're saying, Chris, from a very practical standpoint and ask ourselves, okay, what's going to be more enjoyable like dragging ourselves through the mud until we finally, if ever tackle that to use your analogy that 50 pounds of weight loss or being able to celebrate the win consistently of having lost a pound and actually celebrating and get those shots of dopamine. Like, wow, I did it again and I did it again and I did it again and I'm like you said, you start developing that momentum.

Aaron: 32:22 It's just a brilliant concept to share and I hope everybody listening realizes how important it is. So whatever you're the listener is, as you're working on what it is you're working on, whether it's building your business or scaling it or taking care of the kids at home or getting that next raise, setting up those. If you start thinking about what you're doing right now and say, okay, how can I rearrange this and set things up so that I have constant winds set up in my life like Chris was talking about, I think it's gonna. It's definitely something that's going to help you build momentum and enjoy the process, hopefully even more than you already are right now. Chris, I, I definitely appreciate you sharing those, another to wisdom with us. They're definitely things we can put to use. Uh, I, if you're okay with it, um, I want to respect your time, but I definitely got some, some questions I'd love to fire off on you to wrap up the tail end last third at least to this episode. Is that cool with you?

Chris Wirth: 33:20 One hundred percent momentum. I'm a whatever, whatever time and whatever you need. I'm here.

Aaron: 33:23 Awesome. Awesome. First question I have is this, what is, what's something that you can share that is a recent or significant challenge that you had to deal with or maybe you're even dealing with it, with it now still and how have you overcome it or how are you overcoming it? What lessons can you share regarding a challenge?

Chris Wirth: 33:44 Definitely, uh, still, uh, still going through it so it's a little bit a ripe right now. So I'll just share. So it was probably in end of January, early February when I made a pretty tough decision that I realized and I had some of the wrong people on my bus and in my corner and I met an amazing person, uh, at a speaking event I did in, in January this past year. And basically I connected with that person and there I realized with that person's help that I had some of those wrong people that were, were in my corner. And I want to be very clear. It doesn't mean bad people. It doesn't mean they're doing anything illegal. But what I realized was that to get the right people onto my bus, I had to. I had to get those people off of my bus. And the reason I say that is, is to use an analogy everybody knows is, is if you have, let's say 10 seats on your bus and if, if you have only seven people on your bus, you can bring two or three people on site size wise, but if one or two of those seven are not the right people and if you bring those three new people on, you still have those one or two people that are not really in your best interest and really have your have your best interest at heart and they're really not in your corner.

Chris Wirth: 34:53 So the reason I share that is is I had to make a couple tough decisions that I needed to get those wrong people off of my bus. And it was tough conversations and it was definitely not easy. It was a couple people that I'm close with and some people that, you know, you definitely have to unfortunately a bite the bullet. But my point is I'm still working on it where it's the twofold as I briefly mentioned before, is I have to be that person for, for other people as well. As I mentioned to you is so you can't be in my corner on my bus and everything's great, but then I'm not on your bus and I'm not in your corners. So for me it's a. it's a challenge that I want to make sure that I know that the people that are on my bus or in my corner have my best interests and they bring more positivity in my life as opposed to negativity and then the flip side is when people pick up their phone to call me or text me or they want to grab lunch or something. I want them to know that I'm more positive to them than negative and I also want them to know that if and when they have a challenge or an obstacle, I'm going to have their back. And like I said, it's been going on since the end of the end of January and it's going through now. But like I said, as I've. I've met some amazing people that have come on my bus and as I referenced that individual that really helped me kind of see things differently in a more positive way. Moving forward,

Aaron: 36:07 Chris, I definitely appreciate you sharing something, you know, that personal, that role that the recent and I'm sure all of us in our own way we have, we have to make those calls, you know, because when we say yes to two people as far as the time we invest in them and you know, the, the, the social circles we have, if we're saying yes to certain people that just aren't the best choices for us and we're saying no to somebody else, we're saying no to the people that we need to bring in to accomplish our, our bigger goals. And it is such a tough, a tough call to make, tough conversations to have. But I think it also is something that can, that can in the long game I'm pay dividends to everybody involved. Um, I think it creates wind for you. I think it creates winds to the people that you bring into your buses, as you said, and I think it can eat under the right circumstances.

Aaron: 36:59 It even creates winds for some of the people that have. You've had a separate from a little bit because all of us in our own way, we're examples and when people see what we're doing and why we're doing it and how we're doing it, uh, we're watched a lot more than I think you and I realize that everybody listening, if you didn't know, people are watching you a heck of a lot more than you realize, especially if you're someone who's who's building something and building a mission or working on something that's bigger and beyond just you yourself. So that's a powerful lesson. Chris, I appreciate you sharing that. Nobody keeping them on like, you know, like, uh, was it Jim Rhoda said you were to average of the five people that we spend most time with and we, we, we've got to, we've got to remember that. It's love that number.

Chris Wirth: 37:46 Yeah, I love that quote.

Aaron: 37:48 Yeah, yeah, definitely true. Definitely powerful. And it's a timeless for sure. So let's flip the lens a around, on that question and go the other way with what's something that's been totally working for you that's been helping you thrive in business and slash or life. Something that you can share with everybody, whether it's a habit or a tool or an APP, I don't care what it is, what's something that's been totally rocking it for you lately?
Chris Wirth: 38:13 You know, I'm a tech guy myself and it's not an APP, it's not a tool. It's actually something that's so basic and simple, but a very good friend of mine and uh, he was on my show in, in July and he's basically like a second father to me. He gives away. And so assuming he gives away so much of his time, money and effort to others and what's really helped me is a concept that I talk about all the time on every single show and definitely at every single speaking event I do in some way is, is the concept of paying it forward to others with zero expectations in return. So yes. And, and you know, I, I, I'm not going to say now because I'm not sure when this is going to release, but when your show releases or when you were a guest on my show, I share a quick minute and a half story at the end of my wrap up that I don't tell a lot of people about, but it had a really positive impact on my life and what I will share about that story is I had an opportunity to pay something forward.

Chris Wirth: 39:08 It wasn't monetary wise as far as a huge thing. It wasn't a crazy time commitment, but it was just something that I felt that I needed to do and wanted to do. And I have to tell you that for the rest of that afternoon, I literally felt like I was flying on Co on cloud nine. And the reason being is I did something for somebody else. They had no idea that I did it for them. They had no idea who it was that dinner for them. But I know for a fact whatever impact it had on them and I hopefully it had a positive impact on them, it doesn't even come close to the impact that had on me. And when I say it had on me, I definitely had a. like I said, I hop in my step for my kids and for my coworkers and for people I connect with.

Chris Wirth: 39:50 So we've been talking about that all the time. So for your listeners, one thing I would say is, is tomorrow tonight, whenever you're reading this, think about doing something for somebody else. And it doesn't mean money time. It could be, but my point is it could be something as simple as holding the door open for somebody that is 10, 15, 20 feet away. It can be something as simple as buying a fireman or a police officer or a service worker, a cup of coffee or, or something like that. But it. But I can't stress enough if you as a country, if we as a world continually do things for other people with zero expectations in return, I think the negativity is going to drop. And the positive is there's no way that positivity couldn't rise.

Aaron: 40:29 Yeah, I absolutely love that sentiment. I couldn't have you gave me three hours to pick the best thing you could've said after that question. I, I could've done better. Uh, definitely appreciate that. And yes, everybody listening, if there's one, uh, I'm going to go ahead and pick a favorite today, Chris, if there's one thing that I, that I truly hope people get and there's been plenty that Chris has been sharing with us that's just been excellent, that we can all, we can all apply an all apply to our business and slash or life, but if nothing else, but that to remember that we have the ability and opportunity to do something good for somebody else and absolutely not look over our shoulder waiting for to get back. I like to call it giving with both hands.

Chris Wirth: 41:17 I liked that. I like that a giving with both hands.

Aaron: 41:19 Yeah. Yeah. I use that analogy, you know, because a lot of people give and then they got the other hand out waiting for, okay, I just gave this to you. When are you going to give me back, but that's not giving. That's an exchange, but if we're willing to just give with both hands and let that be the reward. Man, that's such a. the. You gave me goosebumps when you're talking about it because that's just such an awesome feeling, man. It's time. Listen, it never gets old, so thank you.

Chris Wirth: 41:44 No, I appreciate it. Did Interject. Just real quick on that is I don't talk on my show politics or religion because you could start world war three, but what I. What I believe is is when you do things for the right reasons, like you said, with both hands and not for the give back, it might not come back to you. It might come back to a family member friend, one of your kids to a spouse, but I firmly believe that if you give and you pay it forward for all the right reasons, it comes back. Like I said, it might not be to you. It could be to someone who stayed away, but the reality is I believe when you put positive vibes out there and you do things for the right reason, it just, it's almost like a, you know, it's just a frisbee where you're having to catch it.

Chris Wirth: 42:20 So when you throw it to somebody and they're going need to throw it back to you or to somebody else, and I just, I can't stress that enough to your listeners is, is that just an I do that my show off and it's just challenge yourself to do something and like I said, it doesn't have to be money. So even if you find yourself, we don't have a lot of extra money. That's fine. Hold the door open for somebody you don't want to trap in traffic or someone's merging. It was really a big deal to, you know, speed up and not let that person in because you know, and it's funny, but like literally I've had emails and people have responded. They know I did this or I did that and it's just awesome when people do that.

Aaron: 42:52 Love it, man. Absolutely love it. I appreciate the convo. Uh, I'm going to ask, I'm going to ask, uh, another big question if I could. On top of that, what's next big on the horizon for you, man? What can we look forward to next? Is the big thing for Chris worth that people may not even know is coming. What's something bad that you're looking to create and bring into the world that we can look forward to it?

Chris Wirth: 43:17 I'm really glad you asked that. So, uh, one thing that I'm really, really excited about is a good friend of mine, Dana and I, we met at a speaking event. We are launching a company called pathway, the number two positivity.com and we just launched a facebook page. And what I've found in connected, as I said at, at that event, just very like-minded, is we want to be that place where people come to and they know that there's only positivity and it's not the fluff of everything's great. You know, everything's amazing, but it's that place, whether it's a quote or a story or a video, and I don't know where it's going to go. I don't know how many legs it has, but I can tell you we're at the very, very, very early stages, but the initial feedback we've gotten from people is just been amazing and like I said, it's the company is pathway.

Chris Wirth: 44:05 The number two positivity.com. We're actually, we haven't even launched the website yet, but we launched our facebook page which is just facebook.com pathway, the number two positivity.com. So hopefully some people can check it out, follow it, like the page and the one thing that that we haven't spoken about at all, Dana and I is, is there's no monetary goal. There is no sales objective. It's actually a very selfish goal of we want to get this positivity out to as many as we can and what happens from that. No idea, but it's been awesome. It's been fun and I got to say is, is it reminds me of a quote that I just have to share real quick is it's by Elbert Hubbard is positive. Anything is better than better than negative nothing.

Aaron: 44:46 Yeah. I love that. That's of. I heard it when I like it. I'm going to have to jot that one down A. I love that. For everybody listening, if you didn't catch this pathway to to positivity.com with the number two, I'm definitely going to link that up in the show notes for this episode, so if you're on a website right now or if you just look on a search bar on the top right of the screen, just type in worth w I r, t h a. it'll take you to this episode with Chris and I and you can snag on that a click on the link in and get straight there to check out the facebook page and the website when it's up. I'll definitely look forward to supporting you with that. Chris, that sounds definitely worthwhile. I can't wait to see where that goes, how it grows, and certainly happy to contribute to that in any way that I can. Krista, most important question I can ask you is to share with everyone how they can get ahold of you in and see the work you're doing, a connect with the work you're doing. Um, take advantage of the services you offer, listened to your podcast and be a part of your world. Where can they find you, a friend.

Chris Wirth: 45:51 I appreciate that. So for me the best way is actually from our facebook page, which is facebook.com/noquitliving or our website which is noquitliving.com. We also have a instagram page that we're, we're working on now launching and trying to get it out there. And one thing that I love to do and I appreciate the opportunity just to talk about the connection is love to connect with people. So I give out actually my personal email address which is chris@noquitliving.com. So anybody I'd like to connect would love the opportunity. And then as you mentioned, I really appreciate the opportunity for people that are interested to check out our podcast which is on itunes, Google play or stitcher radio and just a, a selfish plug for you as you are episode number 112, which comes out next Tuesday, which is the 17th of April. So by the time this comes out, anybody can search and if you're going to listen to a podcast and you obviously are listening to this podcast and definitely the first one you should listen to a No Quit Living is episode number 112.

Aaron: 46:50 Thanks Chris. I so appreciate that man. I didn't expect it. That's pretty cool. You, Chris, I can't thank you enough for the time. Certainly am grateful far more than I think you know already for this connection and this friendship that we're developing and I thank you for the time for sharing so much to our listeners and of course everybody listening you as you're sitting there or standing or biking or running or jogging, whatever you're doing listening to the show. I appreciate you. I guarantee you, Chris, appreciate you as well and thanks for spending some time with us today. Chris, any final parting words? My friend?

Chris Wirth: 47:25 You know, I really appreciate the opportunity to be here. You were great guest on my show and I would just say that my only parting words I have to, to your listeners is it doesn't matter where you are in life, it doesn't matter what you're doing, we're all going to encounter those obstacles and if you truly believe in what you're doing, who you're doing a with or why you're doing it, just don't give up on yourself. Don't give up on your dreams and just go, go through and, and even if you have to go through the motions today or tomorrow to get through, just don't give up and keep going.

Aaron: 47:52 Well Spoken, well spoken, uh, everybody, Chris, Wirth Christopher Wirth check him out at noquitliving.com. And, uh, make sure you drop him a line and tell him thank you for stopping by today on Unbreakable Success. Chris, you and I are definitely going to talk soon and I appreciate you man.

Chris Wirth: 48:07 Thank you man. I definitely appreciate you as well.

Resources from Unbreakable Success Podcast Episode 51:

Christopher's website: NoQuitLiving.com

Facebook: fb.com/noquitliving

Twitter: @noquitliving

Instagram: @no.quit.living

Email Chris: Chris@NoQuitLiving.com